Researchers from Royal Holloway, University of London found that using more words when trying to apologise can appear more sincere and makes it more likely to be accepted Sorry isn't the hardest word. Picture posed by models (Image: Getty Images)

Long-winded apologies are much more effectiv e than brief ones, boffins say. ‌

Using more words when saying sorry can appear more sincere to the recipient and make it more likely to be accepted. ‌

Fancy long words can also make a listener feel like the groveller has made more of an effort, eggheads from Royal Holloway, University of London found. ‌

Dr Shiri Lev-Ari, who carried out the research, said: “An apology may appear more genuine if it costs someone more to say it – and that can mean the time taken to say or type lon

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