From O’Neill surfboards in California to Ben & Jerry’s ice cream in Vermont, and Ford trucks out of Michigan, some products are stitched so tightly into their home state’s identity that they’re practically part of the local flag. But which North Carolina-made goods inspire the most pride today?

That’s the question MarketBeat.com, a leading financial media company, set out to answer. Surveying 3,015 respondents, they asked North Carolinians to name the products that make them beam with state pride. The results were as follows:

#1 Krispy Kreme Doughnuts (Winston-Salem) Iconic glazed doughnuts with a “Hot Now” sign that draws crowds. North Carolinians beam with pride knowing their hometown treat still makes people pull U-turns for a warm dozen.

#2 Burt’s Bees (Durham) Natural personal care

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