• YouTube Music users will soon be able to initiate countdowns for upcoming releases and pre-save an upcoming album or single. • Artists will be able to share “thank you” videos, behind-the-scenes clips, and other content directly with fans. • Top viewers in the US will have access to exclusive merchandise drops from artists.

YouTube Music is working on bringing fans closer to their favorite artists. To accomplish this, the service is launching three new features. One of these features is being tested in a pilot program, another will be out later this year, and the last will arrive in early 2026.

During today’s Made on YouTube event, the company announced a slew of new features for users and creators alike. In terms of YouTube Music, users will have three new features to look forward

See Full Page