MINNEAPOLIS, Minnesota — Target announced Tuesday that it is kicking off the 2025 holiday season with a bold strategy: more exclusive products, deeper discounts and faster delivery for millions of shoppers.

Target said it will debut 20,000 new items this season, twice as many as last year’s total, with more than half exclusive to Target. Thousands of gifts will start at just $5, and most items will be priced under $20.

Holiday deals begin early with Target Circle Week, which runs Oct. 5–11. It offers savings on everyday essentials, fall fashion and early gift picks.

Members of the paid Target Circle 360 program will get 24-hour early access starting Oct. 4. Beginning Nov. 1, Target will roll out hundreds of new weekly deals, including a “Deal of the Day” with select items up to 50% off

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