Summary • Jaden Smith has been named Christian Louboutin’s first-ever Men’s Creative Director, a historic appointment for the brand • Smith’s vision blends the house’s classic elegance with a modern sense of utility and wearability • His first collections will be presented in January at Louboutin stores and at Paris Fashion Week

In a historic move for the world of high fashion, Christian Louboutin has appointed Jaden Smith as the first-ever creative director for its men’s line. The appointment is a landmark moment, as Smith is the only person other than Christian Louboutin himself to hold the creative helm of the luxury house since its founding in 1991.

The decision to entrust the 27-year-old artist with a creative vision for a company valued at over $3 billion USD signals a bold n

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