POCATELLO — College is about more than just academics. Attending collegiate sporting events plays a vital role in the student experience by fostering community, supporting athletes, and benefiting the local economy.

Sports events bring together students, alumni and community members from diverse backgrounds.

“In-person sporting events are one of the last great community unifiers,” said Jonathan Match, ISU associate athletics director for sports information. “When you attend an event in person, it allows you to connect with everyone from all walks of life, different cultures, professions and groups come together to cheer on a common goal. Something that might not happen if you only watch a game on TV.”

This sense of unity helps build lasting friendships and strengthens the connection stu

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