The USTA made $17 million from its signature Honey Deuce cocktail at the 2025 U.S. Open, the organization announced. The Grey Goose vodka-based drink costs $23, and the tournament sold 738,459 of them over three weeks in New York City this summer, an increase of 32% year-over-year. A primary reason for the bump in sales […]
U.S. Open’s Honey Deuce Drink Sales Spike 32% Year

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