It’s one of the fastest-growing players in Aussie beauty, and it turns out US-born brand Bubble Skincare is only just getting started.
Today (September 19) marks the beginning of a collaboration between Bubble Skincare and actress Leighton Meester, who has been named as the brand’s first global brand ambassador.
The partnership kicks off with the launch of Bubble’s first-ever 360 brand campaign , Radical Joy, which is a bold, colourful celebration of everything that Bubble stands for — aka skincare that doesn’t take itself too seriously.
Leighton, 39, was chosen by Bubble because of her cross-generational appeal with Gen Z, Millennials and also Gen Xers, showing that Bubble can work whatever age and stage of skincare.
“ Bubble proves that skincare can be powerful without bein