Businesses are currently facing a “tariff tsunami,” not to mention global economic uncertainty as the ripple effect of those tariffs impact and reverberate through the entire global supply chain, according to Forbes.
Those tariffs are forcing retailers and manufacturers to rethink supply chain strategies, to develop new ways to get their products to consumers without massive price hikes, delays, and disruption.
To keep costs down for their customers and lower tariff bills, businesses are turning to a business-to-business-to-consumer model, or B2B2C, as a way to handle orders, also known as “tariff hacking,” CNBC reported. To meet the demand, a group of companies are emerging to handle the logistics and workarounds.
For items sold direct-to-consumer on a company’s website, some companies