POPSUGAR Photography | Olivia Tauber POPSUGAR Photography | Olivia Tauber

I've always been a "get ready" girl. Even if I have just 20 minutes before a night out, I'll do a little concealer, a quick coat of mascara, and a fun lip combo. Getting ready is half the fun of leaving the house for me. I am a beauty editor after all.

So when I saw a TikTok video from Kara Best talking about her plan to go on a first date with zero makeup, then wear more and more on subsequent dates, I thought it sounded like a fun experiment. Apparently, so did 1.9 million other people who liked the post. It sparked a whole conversation about beauty standards and first impressions. Soon, other creators were chiming in with their own experiences.

I've always treated dating like my own little social expe

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