We need to ensure good information makes it to frontline landcare efforts, Alison Southwell says. Photo: Jack Gramenz/AAP PHOTOS

Landcare advocates have had to get "sneaky" to secure funding as environmental care and restoration morphs into something more akin to a financial market.

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Alison Southwell noticed the trend emerging about 2022.

"There was not the public funding of basic restoration on private land.

"It was just not possible to get funding," the executive officer of the Holbrook Landcare Network in southern NSW told the Landcare Australia conference.

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