WhatsApp has just rolled out a new feature of direct message translations in conversations. The feature is a significant upgrade for the Android users of WhatsApp. Meanwhile the iOS users will get a similar update but a toned-down version of the same. Social Media Platform WhatsApp is, although the biggest instant messaging platform in many countries worldwide. However, the social media app has not been able to bite out a significant chunk of the US market. Most people in the US have been using the iMessage as their instant messaging app.

Therefore, WhatsApp keeps on rolling new updates to encourage users to switch over to their platform. Recently, it launched a very flashy Ad campaign in the US, which had a lot of celebrities. Circling back to the update, the instant message translatio

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