Aryan Khan’s first directorial venture, The Ba **ds of Bollywood*, produced by Red Chillies Entertainment, presents a view of the world behind the silver screen. The series has generated social media conversations and reached No.1 on Netflix within 24 hrs of its launch.
To align with the unfiltered theme of the series, boAt, an audio wearables brand, has collaborated with Netflix India to introduce its latest speaker, the PartyPal 700. The campaign highlights the launch of the product in connection with the show. The partnership includes a marketing campaign and reflects boAt’s focus on connecting with audiences through entertainment and technology
The collaboration was launched with an ad-film that intertwines the introduction of the new speaker with the show’s essence. At the center