Dunkin' is collaborating with Hatch on a limited-edition wake-up alarm that sounds like coffee brewing.
Coffee lovers can now wake up to the sound of beans tumbling, espresso steaming, and the pour of a hot cup of joe, if they have a Hatch alarm clock, according to Dunkin' .
"This collab brings Dunkin’s energy right into the home, and it’s the kind of wake-up call we can all get behind," Dunkin' Chief Marketing Officer Jill Nelson said in a statement.
The coffee alarm collaboration was announced just ahead of National Coffee Day, when Dunkin' is set to give out free drinks.
What does the new Dunkin' x Hatch alarm sound like?
The alarm combines the sounds of coffee brewing with light acoustic music in the background. Here's what it sounds like .
A Dunkin'-themed "sunrise exper