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Wisconsin men's basketball has seen a significant spike in new season ticket sales for the 2025-26 season.

The increase in sales and renewals comes despite a repricing plan that raises costs for 65% of season ticket locations.

Student ticket prices are increasing for the first time since 2008, but still sold out in just 10 minutes.

MADISON — The on-court results for Wisconsin men’s basketball have been among the best in the Big Ten.

In the last 15 years, the Badgers have gone 182-102 (.641) in Big Ten games. In the last 10 years — the 10 with Greg Gard as head coach — the Badgers have gone 117-77 (.603).

Those numbers have translated to impressive season ticket numbers for the Badgers ahead of the 2025-26 season .

New season ticket sales have spiked from 15

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