Seoul -founded brand Glowny needs to be on your radar. Launched by sisters Jane and Jiho Choi , “You Glow Differently” is the message, and you really will with its ultimate blend of soft romance and cute aesthetics.

For the Fall/Winter 2025 collection titled “Uphill,” it’s all about the climb and the resilience of self-discovery. You’ll find lots of layered textures and a bold palette that creates something between coquette-core and dark academia chic. It’s flirty, it’s feminine and it’s undeniably cool. Think plaid mini skirts, oversized jackets and lots of ruffled lace-trims that are ready to take you straight into your Gilmore Girls Fall era but with that added fashion flair.

The slogan for this collection reads, “At my own pace, where I belong,” something we can really get b

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