The Brief
Target is launching an accessible self-checkout for guests with disabilities, including blind and low-vision shoppers.
Features include Braille icons, volume controls, navigation buttons, and a custom tactile controller.
The rollout begins this holiday season and continues into early 2026 nationwide.
MINNEAPOLIS - Target announced the rollout of a new accessible self-checkout system, geared toward customers with disabilities, including those who are blind or have low vision.
The initiative, which begins during the holiday season and will continue into early 2026, will bring the technology to self-checkout stations across stores nationwide.
Dig deeper:
The new system features Braille and high-contrast button icons for greater visibility, along with a headphone jack that o