For the first time in the United States, retail workers at a LEGO Store are seeking to unionize. Employees at Downtown Disney’s LEGO Store announced that they are organizing with the United Food and Commercial Workers (UFCW).

The store employs more than 60 non-managerial workers, known as “brick specialists,” who help customers, build displays, and manage the shop’s day-to-day operations. Workers say the effort to form a union is about fairness and having a voice in decisions that affect their jobs.

“Thousands of our friends and coworkers at Disneyland are already members of a union, we just want the same rights they enjoy,” said Hunter Gulino, a LEGO Store brick specialist, in the union statement. “To us, having a union is about being treated fairly.”

While LEGO employees do not work d

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