New Delhi : Beverage major Coca-Cola India, in partnership with the International Cricket Council (ICC), is driving a series of initiatives under its flagship Maidaan Saaf campaign at the ICC Women's Cricket World Cup 2025.

It brings together the community, recycling and event partners to embed practical waste solutions and fan engagement across host venue stadiums in India in Women's Cricket World Cup from September 30 to November 2, a statement said. Read Also Tamil Nadu Hotels Boycott Coca-Cola, Pepsi, McDonald’s Over Trump’s Tariffs — But End Up...

Under the initiative, stadium authorities, housekeeping staff, and waste workers will also raise awareness on responsible waste management practices, while volunteers will engage with fans to guide them on waste segregation.

These eff

See Full Page