At its annual hardware event, Amazon introduced a new lineup of Echo devices, built specifically for its AI assistant, Alexa+, which has already rolled out to millions of customers through its early access program.

To showcase the AI’s capabilities, Amazon is releasing four new Echo devices with improved processing power and memory: the Echo Dot Max, Echo Studio, Echo Show 8, and Echo Show 11.

Key to the devices are the Alexa+ integrations, allowing the speakers to respond to more queries than earlier models, offering support for natural language conversations, more complex questions, and soon, more add-ons and capabilities.

This will later include an Alexa+ Store, where users can explore services from brands like Fandango, GrubHub, Lyft, Priceline, Taskrabbit, Thumbtack, and Yahoo Spor

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