Taylor Swift is releasing her 12th album, The Life of a Showgirl , on October 3, and Atlanta is ready for it. Fans can be among the first to see the music video for her lead single “The Fate of Ophelia” in a limited-release, 90-minute film in theaters October 3-5. The movie will include behind-the-scenes footage and reflections on the album and its inspiration. But that’s not all—Atlanta bars, shops, and even a salon are getting in on the moment with listening parties, complete with themed drinks, dress-up contests, and swag. You could say the whole city is bejeweled.

Swift announced her new album on her fiancé Travis Kelce’s New Heights podcast back in August. With 12 songs, including the title track featuring Sabrina Carpenter, it set off a frenzy of presales, with website countdo

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