Purity Ring have just released their self titled fourth album

Like a lot of people during the early years of COVID, Purity Ring had a lot of time on their hands.

“We had multiple tours cancelled and needed a way to deal with it,” says multi-instrumentalist and producer Corin Roddick, one-half of the future pop duo alongside vocalist Megan James. “So, we played video games.”

It was inevitable that a deep dive into world-building, character-driven games would seep into their shared project when they began tossing around ideas for their self-titled fourth release, which dropped last week. Inspired by RPGs like Final Fantasy, James and Roddick tinkered with the idea of a concept album. Not in the loosely defined way that some bands do when they discover a lyrical through line in their songs, but as a cohesive storyline.

The first inkling that they h