The UFC inked a $7.7 billion, seven-year broadcast agreement with Paramount+ last month. Hot on its heels, Dana White made waves by promoting the blockbuster Canelo-Crawford bout as the launchpad for his long-awaited Zuffa Boxing league. Just over a week later, Sport Business Journal hinted that Paramount+ was on the verge of locking in broadcast rights for the new venture. Now, that worst-kept secret in combat sports has been confirmed.

White’s Zuffa Boxing, backed by TKO Group Holdings and Saudi Arabia, has finalized a five-year broadcast deal with CBS Sports’ parent company. What does this mean? Beginning in January, fights will be aired across the U.S., Canada, and Latin America via Paramount+. While financial details for the deal remain under wraps, White has already confirmed one

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