Bad Bunny’s titanic 2025 started over two years ago, when he penned a single phrase for the song that would become “Baile Inolvidable” while far away from his native Puerto Rico: perhaps in Los Angeles, perhaps New York.

It began with a synth riff one of his producers had sent him, “and the lyrics came to me — ‘I thought I’d grow old with you’ — and I knew I wanted to do a salsa with it,” he says today. “You write that first line and you start working on the album. ‘Baile Inolvidable’ was one of the first songs.”

Bunny let the idea marinate, went on tour and filmed two movies. By the time he turned his full attention to “Baile Inolvidable” around August 2024, the song was fully formed in his head — he just needed someone to bring it to life. He found that someone in Big Jay (real name: J

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