SAN ANTONIO — The San Antonio Spurs announced a new partnership with Lunazul Tequila.

As part of this new partnership, it will include a newly branded bar in Frost Bank Center opening this week, a commemorative keepsake bottle and Lunazul coming on to present multiple Spurs Fiesta activations this spring.

In additon, Lunazul will contribute to additional ongoing impact efforts supporting Spurs Give.

“What really stood out to us about Lunazul is their longstanding, multi-generational presence in the tequila space and their purposeful commitment to sustainable practices in Mexico, a core region of our fanbase,” said Frank Miceli, Chief Commercial Officer at Spurs Sports & Entertainment in a release. “Lunazul’s 250-year history shows an unshakeable commitment to their craft, and a true d

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