• Peloton launched AI-powered fitness equipment to revive its struggling business. • The company has faced challenges post-pandemic, with declining stock and leadership changes. • New products include AI coaching, but prices and membership fees have significantly increased.

Peloton is aiming for a grand comeback ahead of the holidays.

The company has been struggling after its meteoric rise during the pandemic.

Its latest release? A $6,695 treadmill equipped with AI, along with a suite of other AI-enabled exercise equipment.

Peloton is overhauling the entire Cross Training Series with new personalization features and a movement tracking camera that provides feedback, all powered by AI.

On Wednesday, the fitness equipment company launched five new releases, including refreshed versi

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