NBCUniversal and YouTube TV have announced a “long-term” distribution agreement, ending the threat of a blackout of NBCU networks in more than 10 million pay-TV homes.

The companies had been at odds over the past week, with the programmer running ads and social media promotions calling attention to the operator’s Big Tech DNA.

On Thursday, however, the sharp-edged rhetoric was shelved as the deal was revealed, though the media industry will take time to parse all of its details before trying to handicap which side gained the most.

Under the deal, whose length and terms were not disclosed, carriage of NBCU’s full portfolio of networks is assured across YouTube TV. Distribution has also been secured on YouTube TV for a new iteration of the NBC Sports Network, which will give viewers

See Full Page