Dr Ashwani Kumar

ashwinsociology@cumail.com

Although the term “nepo kids” has existed for years especially in the context of celebrity and elite privilege it took on a powerful new meaning during the recent youth-led political revolt in Nepal. What began as protests against government censorship quickly evolved into a wider rejection of systemic nepotism, with “nepo kids” becoming the symbol of a broken system that favors family ties over merit. This moment made it crucial to understand the term “nepo kids” beyond just pop culture, especially in the South Asian context. In India too, nepotism is deeply rooted not only in Bollywood, where the term first gained traction, but also in politics, business, and bureaucracy. The Nepali protests highlight how public frustration with inherited pri

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