After Meredith Hayden’s cookbook spent 12 consecutive weeks on the New York Times Best Seller list this summer, you’d think that she’d be plotting the next phase of building her empire as Gen Z’s Martha Stewart. But you’d be wrong. “I no longer want to create this massive empire and take over,” she says. This may sound surprising coming from the woman who blew up by showing people her life as a private chef in the Hamptons as @wishbonekitchen . The virality quickly led to Hayden going full-time as a creator, launching a YouTube channel, eventually putting out The Wishbone Kitchen Cookbook — and buying her own homea house of her own out East.

Now, while construction crews renovate her Hamptons home and brand partnership opportunities multiply, Hayden says she’s focused

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