On Monday, OpenAI unveiled a new way to embed third-party apps directly into ChatGPT. At the company’s annual developer conference in San Francisco, CEO Sam Altman said the move would “enable a new generation of apps that are adaptive, interactive, and personalized, that you can chat with.”

Starting today, some developers will be able to use a preview version of a new Apps software development kit (SDK) to build apps within ChatGPT using open standards. The ability to distribute these apps is currently limited to a handful of big partners. Altman showed off several examples of how these apps would ultimately work within ChatGPT. The demo featured Spotify, Canva, and Zillow apps appearing inside a chat and responding to typed commands.

In one example, OpenAI software engineer Alexi Chr

See Full Page