The Brief

Busch Light is giving one fan the chance to legally change their name to "Hunter" and win beer money for 19 years of Busch Light.

The brand wants to revive the name Hunter, which has dropped 93% in popularity.

Fans can enter the #BecomeAHunter sweepstakes by October 13 on Busch Light’s social channels.

To celebrate the return of its iconic Hunting Cans, Busch Light is offering one lucky fan the ultimate prize: a legal name change to "Hunter" and beer money for 19 years’ worth of Busch Light.

The backstory:

According to the brand, once a prized name, Hunter is now nearly extinct — its popularity has dropped 93% in just five years.

The brand will cover all legal name-change costs and provide beer money for 19 years’ worth of Busch Light Hunting Cans, giving one 21+ fan the c

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