Auburn shifted its 2026 matchup with Baylor from Jordan-Hare Stadium to the Aflac Kickoff Game at Mercedes-Benz Stadium in Atlanta, set for Sept. 5, 2026, the school announced Monday.
The game had been slated as the Tigers’ home date in the home-and-home series following the 2025 meeting in the season opener in Waco, Texas. As part of the new arrangement, the Peach Bowl and Aflac Kickoff will tie event promotions to name, image and likeness opportunities for Auburn players.
“Any time we have the ability to advance Auburn student-athletes’ ability to earn third-party NIL compensation, we will take that opportunity,” Auburn athletic director John Cohen said. “The exposure of playing on a national stage against a Power Four opponent in one of the premier neutral-site games in the country wi