Washington's Halloween sweet tooth: 2025 candy and decor trends from Instacart data

These days, Halloween doesn't wait for October — the season seems to sneak up sooner and sooner. From candy corn to cobwebs, consumers dive into the festivities well before pumpkins take over porches and store aisles. From sweet treats to spooky décor, Instacart data shows that October is one of the most festive times of the year in Washington, and candy takes center stage.

Candy's Biggest Day of the Year

Halloween is, unsurprisingly, a big day for candy purchases. On October 31, 2024, the share of orders with candy was 100% higher than the yearly average. Now that's a sugar high!

Candy Hotspots: How Does Washington Rank?

Who loads up on candy the most? Since Utah's first full year on the Instacart p

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