Halloween is expected to reach new heights this year.

The National Retail Federation is predicting Halloween spending to total $13.1 billion, well past the record of $12.2 billion in 2023.

“Even with concerns about price increases due to tariffs, Halloween continues to resonate with consumers of all ages,” federation Vice President of Industry and Consumer Insights Katherine Cullen said in a prepared statement. “Whether it’s dressing in costume or carving a pumpkin, more consumers plan to take part in Halloween activities and traditions.”

The National Retail Federation conducts an annual survey on Halloween spending and shopping habits. Shoppers are forecasted to spend $114.45 per person.

Despite many people being worried about their budgets, "consumers are committed to prioritizing

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