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What you need to know • Oura just secured over $900 million in new funding, pushing its valuation to a massive $11 billion. • The new cash will fuel AI-driven innovation, expand Oura’s global presence, and strengthen its growing health platform. • Oura has sold 5.5 million rings, with more than half shipped in the last year, and is on pace to top $1 billion in revenue by 2025 after doubling sales in 2024.

Oura announced today that it has secured over $900 million in a new funding round, catapulting its valuation to a hefty $11 billion.

That’s a huge leap for a brand that started out

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