Automotive technology has been improving incrementally for more than a century. As it’s evolved, the industry has created new materials, improved engineering and manufacturing processes, invented more capable electronics, and written ever-more sophisticated software. Together, these advancements have dramatically improved the driving experience for everyone.
Artificial intelligence (AI) is the next frontier in that evolution. And it changes the game. Previous innovations made cars faster, safer, and more efficient. AI will make them smarter. It will give them the ability to perceive, predict, learn, and adapt in real time. It will transform them into companions that anticipate your needs before you know you have them. For almost everyone, cars may become the most advanced physical manif