It’s been a strange season on the LPGA Tour. Twenty-six winners in 25 events. Impressive on paper, maybe, but for fans trying to follow storylines? Exhausting. No one’s really standing out, which insiders say might be the biggest threat to the tour’s visibility. It’s not slow play, course conditions, or even star power alone.

Speaking to Meg Adkins and Matthew Galloway on the Mixed Bag podcast, The Athletic’s Gabby Herzig didn’t mince her words when she was asked about the LPGA’s season-long streak of parity . “I think it’s terrible for the LPGA,” she said bluntly. “They need stars desperately, and in order to create stars, someone’s gotta be winning multiple times a year, being at the top of the leaderboard, multiple times a year. I feel like we haven’t even necessarily seen, l

See Full Page