(Reuters) -CNN is taking another shot at streaming with a $6.99-a-month subscription service that will launch on October 28, three years after its parent Warner Bros Discovery pulled the plug on the costly CNN+ platform within 30 days of debut.
The “all access” subscription tier will roll out in the U.S. and offer users live and on-demand video programming along with all CNN.com articles, the news network said on Thursday. It will also come with a library of CNN Originals, including its latest content.
CNN’s renewed push into streaming comes as parent Warner Bros Discovery seeks to offset declining cable TV revenue and focus on expanding its streaming unit in a crowded market dominated by few big players such as Netflix.
WBD is also working on a spin-off that would move CNN into a cable