MAINE, USA — Cooper Flagg will begin his NBA career with his first exclusive sneaker design through New Balance.

The company unveiled the Hesi Low v2 x Cooper Flagg , a basketball shoe inspired by his Maine roots and the state's natural beauty.

A launch video posted to social media Thursday shows Flagg in a garage with a mountain of stacked shoe boxes. A car in the garage bears a Maine chickadee license plate reading "FL4GG," and a lobster plate hangs on the wall behind it—tributes to his home state.

The shoes sell for $199.99 and go on sale Wednesday at 10 a.m., according to New Balance's website, hours before Flagg's Dallas Mavericks open their season against the San Antonio Spurs.

Flagg signed an endorsement deal with New Balance last year. He grew up in Newport, about 25 mile

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