(CNN)- Charmin is going big with its latest release.

Thursday, October 17, the brand introduced what it calls ‘the forever roll.’

It’s a 1700 sheet roll of toilet paper that is meant to last up to a month based on a two-person household.

The roll is about 32 times larger than a standard one.

The ‘forever roll’ is available online and in stores including Walmart, Target, and Amazon.

The company is even offering a 30-day money-back guarantee.

Charmin insists it’s still the same soft, two-ply ultra soft people love.

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