What we know:

The Bill Pickett Invitational Rodeo brought its powerful celebration of Black rodeo culture to Houston on Thursday with The Sweet Tooth Rodeo, a groundbreaking event held at Monumental Plaza Garibaldi.

In partnership with SP5DER, the evening blended tradition, fashion, and entertainment that drew a packed crowd and high-profile guests including Ben Da Donn, Maxo Kream, and Young Thug.

Proceeds from the Houston event will support the BPIR Foundation’s youth-focused programs that fund scholarships, wellness initiatives, and opportunities for the next generation of Black rodeo athletes.

The backstory:

The organization is named after legendary African American cowboy William "Bill" Pickett. Pickett was widely recognized as the creator of steer wrestling, or "bulldogging," ac

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