CBS is getting into the music competition game this fall in the 2025 TV schedule with The Road , which will be unlike any other competition show on the airwaves nowadays. The new series follows twelve potential future country stars as they perform as the opening acts for Keith Urban on his tour across the country.

They're competing for a grand prize, with country music's Gretchen Wilson as Tour Manager, The Voice 's Blake Shelton on board, and Yellowstone 's Taylor Sheridan as executive producer as well as Keith Urban. Wilson spoke with CinemaBlend about her role as Tour Manager and collaborating with an EP best known for his hit scripted dramas.

The grand prize for the winner of The Road is surely going to be motivating for the twelve contestants: a cash prize of $250,00

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