Ek Deewane Ki Deewaniyat is targeting an excellent start at the box office. Estimates suggest that the movie is making a solid Rs 8 crore net on its debut day. This is Harshvardhan Rane's career-best opening. The Holiday factor has helped them, but the film probably lost more due to a clash with a relatively bigger film, Thamma , as it couldn't secure adequate showcasing where it would have collected well.

The film wasn’t released in many single-screen cinemas and smaller centres. With better showcasing on its opening day, the film could have scored Rs. 10 crore. In hindsight, the film probably would have been better with a solo non-holiday release, as the target audience, which is primarily youth, would have given it an opening either way.

Nevertheless, the Milan Milap Zaveri-directe

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