Versant is bolstering its communications team ahead of its spinoff from NBCUniversal.

Amanda Cary and Jamie Palatini, both industry veterans, will join the company as vps of communications. Cary will oversee comms for the company’s entertainment portfolio — which includes cable channels USA Network, E!, Syfy and Oxygen and digital properties Rotten Tomatoes and Fandango — while Palatini will head up sports comms. Both will report to Erin Calhoun, senior vp entertainment and sports communications.

Cary comes to Versant from Paramount, where she was most recently senior vp entertainment publicity, heading up PR efforts for Showtime and Paramount+ (and where she worked with Calhoun, also a Paramount alum). During her time at Paramount and Showtime, Cary worked on campaigns for series inclu

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