What you need to know • Generative AI will redefine how apps work together on smartphones. • Strategic partnerships between AI platforms and service providers will emerge over the next five years. • Businesses leveraging AI effectively will thrive while resisting companies face challenges.

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As tech companies continue to experiment with generative AI, they will also explore additional ways to integrate it into their future devices. This means that AI will become the primary feature on a phone, pulling information from apps to give users a more intuitive and personalized experience.

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