MILAN — On Wednesday, Qatar Airways unveiled the “Creative 100,” a multiyear cultural alliance that highlights the global creative talents shaping culture. These individuals are active across art , design , fashion , music , sports , and innovation .

The initiative was envisioned in partnership with American Grammy-award winning artist and producer Swizz Beatz, born Kasseem Dean. As an advocate for creative equity, he founded The Dean Collection art collective with his wife, fellow Grammy-winning musician Alicia Keys . The Dean Collection champions living artists, particularly those of African and diasporic heritage. It’s famous for initiatives like the No Commission Art Fair, which returns 100 percent of sales to artists.

“Together, we’re building a platform that shines a

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