Google Flights is one of the most popular flight aggregators on the web. The site lets users search millions of flights to find the best routes and prices that meet their needs. Unsurprisingly, millions of people use Google Flights to find the best deals on holiday tickets. And the search for cheap flights has also led to many nuggets of so-called conventional wisdom that, if followed, will supposedly help you find the cheapest fares.

But with the holidays rapidly approaching and finding the best deals on flights at the top of mind for millions of Americans, I wanted to find out if these bits of conventional wisdom were actually true—particularly when it comes to Google Flights. So, I went straight to the source and asked James Byers, group product manager at Google Search, who leads the

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