While widely known for her success in Indian cinema, Deepika Padukone has also built a parallel identity as an entrepreneur and investor. She co-founded the skincare/self-care brand, 82°E, in 2021, which formally launched in late 2022. The brand is positioned as combining modern science with Indian wellness heritage. How much do Deepika’s products cost?
As per the brand’s website, the best-selling full-size products are priced between Rs 1000 to Rs 3000. The 100ml tube of kokam cleanser is priced at Rs 1200. A 50ml sandalnut moisturiser costs Rs 2700. The Gotu Kola toner costs Rs 2400 for a 100ml bottle. Similarly, 15gm of rose under-eye cream costs Rs 2400 as well.
The most expensive best-selling item is the bakuchiol face oil, priced at Rs 2900 for 30ml. Deepika’s brand is marketed as

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