By Carson Hartzog
Star Tribune (TNS)
MINNEAPOLIS — The fictional Midwestern town of Hawkins has come to Minnetonka in the form of turquoise and hot pink moccasin boots.
The Minneapolis-based footwear maker released a limited-edition collaboration with “Stranger Things” in anticipation of the show’s final season, wrapping up a more than two-year process designing a 1980s-inspired boot that still seems stylish.
For Minnetonka footwear, the collaboration is a form of marketing.
“So many people of all ages, and globally, watch [“Stranger Things”],” said Jori Miller Sherer, president of Minnetonka. “For us, we’re still a small business. We don’t have big budgets for big brand awareness campaigns, so to have it come about so organically and then to add that opportunity on top of it — that’s

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