While some try to distance themselves from bro country, there are those that are proud of that time period in country music.
Jake Owen is not only one of them, but he is planting his flag on top of the mountain, and willing to push off anyone who tries to take his spot.
Owen sat down with Evan Paul on Taste of Country Nights , where he firmly claims that he started bro country.
"I had a record deal long before bro country and the reason that bro country started — I started that sh-t."
Obviously, the next question was, how did he start bro country?
"How did I start it? I would challenge most people in this town to tell me that I didn't," he tells us.
"I started to work with a guy who never produced country music, only Nickelback albums and rock and roll stuff. This was before he

 KICKS 105
 KICKS 105![EXCLUSIVE: Jake Owen on Bro-Country: ‘I STARTED That S–t’ [Watch]](https://static.novanewsapp.com/news_info/image/2025/9/fc1f2e6e4efc4fb6aa5b6b5ea5e506e6.jpg)

 DoYouRemember?
 DoYouRemember? Hawaii News Now
 Hawaii News Now Rolling Stone
 Rolling Stone The Denver Post
 The Denver Post Breitbart News
 Breitbart News The Columbian Business
 The Columbian Business Fox Business丨Market
 Fox Business丨Market